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Key Objectives
Key Activities
Youth Power Partnership

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Tuline Baykal
Bay Area Regional Children's Power Play! Coordinator
E-mail
Tuline Baykal
Tel: 510.639.1272
Fax:
510.748.9644
UC Cooperative Extension-Alameda County

1131 Harbor Bay Pkwy #131 Alameda, CA 94502

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Bay Area Region :: Children's Power Play! Campaign

 

Key Objectives

The Network for a Healthy California--Children’s Power Play! Campaign aims to motivate and empower 9 to 11 year old children to eat 3 to 5 cups of fruits and vegetables and get at least 60 minutes of physical activity every day, and to create environments in which practicing these behaviors is both easy and socially acceptable. These objectives are designed to improve children’s short-term health and reduce their long-term risk of chronic diseases, especially cancer, heart disease, and obesity.

Key Activities
The Children's Power Play! Campaign reaches out to low-income children through a variety of activities at schools, community youth organizations, farmers' markets, grocery stores, and other organizations.  The Campaign also works with the media and community leaders to raise awareness of the importance and necessity for children to have access to and include fruits and vegetables and physical activity into their daily lifestyle.

SchoolsSchool ResourcesCYOCYO Resources
TrainingsFarmers' MarketsGrocery StoresOther

Schools
The
Children's Power Play! Campaign partners with and supports low-income schools across the Bay Area with free educational materials and other resources.  The Children's Power Play! materials can be used by teachers to conduct activities for individual students, small groups, and entire classes.

 

Some activities extend beyond the classroom to link with cafeterias and local communities.  Teachers may also wish to recruit community partners as guest speakers, organize classroom taste testings, take students on fruit and vegetable related field trips, and organize interactive school-centered events.

 

School Resources

  • School Idea & Resource Mini Kit - A teacher's guide filled with 10 fun fruit & vegetable activities that are linked to the California Content Standards and can be incorporated into subjects across the curriculum.

  • Kids…Get Cookin'! Cookbooks. This full-color, bilingual cookbook for kids features delicious fruit & vegetable recipes with celebrity photos and colorful graphics. Each child receives his/her own cookbook.

  • Parent Resources

  • School Wellness Policy - Technical assistance with implementation and resource materials.

Community Youth Organizations (CYOs)
The
Children's Power Play! Campaign partners with and supports Community Youth Organizations that serve low-income youth. Youth leaders can choose from a variety of nutrition education materials for after school, weekend, and summer programs for elementary age children.

CYO Resources
A key
Children's Power Play! resource for CYOs is the Community Youth Organization Idea & Resource Kit. This kit includes the following items:

  • 20 Nutrition education and physical activities designed for the after school and community youth organization environment.
  • Some activities include working with community partners, such as farmers’ markets and supermarkets.
  • Fruit & Vegetable Rap, with lyrics included - combines music that appeals to kids with a positive, healthy message.

School & CYO Trainings & Technical Assistance
The
Children's Power Play! Campaign conducts trainings for Schools and Community Youth Organizations on how to incorporate healthy kid activities into the classroom and after school programs. These trainings include information on fun-filled activities like the Nutrition Decathlon as well as information on how Children's Power Play! helps schools meet their wellness policy objectives.  For more information on how you can take advantage of the Children's Power Play! trainings and technical assistance, please call Tuline Baykal, Children's Power Play! Campaign Coordinator, at 510.639.1272.


Farmers’ Markets
The
Children's Power Play! Campaign partners with and supports Farmers’ Markets that serve low-income communities.  Children's Power Play! provides Farmers’ Markets with fun, interactive fruit and vegetable activities and materials for kids and parents, including:

  • Signs and posters
  • Games and contests for kids
  • Educational materials and incentive items for kids and parents
  • Cooking demonstrations

In addition, Children's Power Play! also arranges speaking opportunities for farmers and farmers’ market managers at schools and youth groups, and helps to coordinate school and CYO field trips to farmers markets.

Grocery Stores
The
Children's Power Play! Campaign partners with and supports grocery stores that serve low-income communities.  In an effort to reach out to both children and families of young children, Children's Power Play! Campaign provides grocery stores with materials, including in store signage.  In addition, the Children's Power Play! Campaign also conducts fruit and vegetable demonstrations and tastings. Further, the Campaign helps to arrange store tours for school children.


Other Organizations
Children's Power Play! works with numerous organizations across the Bay Area to promote the Champions for Change message and program.  These organizations include:

  • Restaurants
  • City parks and recreation departments
  • University extensions
  • Growers associations
  • Hospitals and community clinics
  • Children's hospitals, county health departments and health organizations
  • Community action committees

The Bay Area Youth Power Partnership
Facilitated by the Bay Area Children's Power Play! Campaign

Partner BenefitsJoin Us

 What are the benefits of becoming a Power Partner?
  • Collaboration - The growing number of youth between the ages 9 to 15 years old with unhealthy eating behavior and sedentary lifestyle continues to be an issue in the Bay Area, particularly for economically challenged communities.  After discussion with several other regional groups, we have agreed on a need to improve the current statistics for this age level, and how a systematic, multilevel approach is key.
  • Partnerships - You will build partnerships to influence policy changes in support of Champions for Change and ensure that all members of your community have access to fresh produce and safe physical activities outlets.
  • Publicity - For your program activities and efforts in creating a supportive environment for children to make healthy food choices and be physically active.
  • Free Resource Materials - For your agency if you are serving 9 to 11 year old children from low-income families, parents, adult intermediaries, and policy makers.  All materials are produced in English and Spanish.
  • Information - Guest speakers and presenters provide the latest information in social marketing, nutrition, media, supermarkets, and restaurants.
  • Technical Support - For your local activities from the lead agency and local coordinator.

How Can I Join as A Children's Power Play! Partner?
If you would like to partner with the
Children's Power Play! Campaign, please contact Tuline Baykal, Children's Power Play! Campaign Coordinator, at 510.639.1272. 

tnbaykal@ucdavis.edu

Calendar of Events
For a listing of the Bay Area 2007 Children's Power Play! events and activities, including our food demonstrations, please see our Children's Power Play! Calendar of Events.

Announcements
TBA

Internships
TBA

Newsletter
TBA

Order Materials
If you are interested in ordering
Children's Power Play! Campaign educational materials (to be used for children ages 9 to 11 years old), fill out and submit the Online Order Form
. Materials include:

  • School Idea & Resource Mini Kit
  • Kids …Get Cookin'! Cookbook
  • Brochure (English) Help Your Kids Power Up with Fruits and Vegetables and be Active
  • Brochure (Spanish) Ayuda a Los Niños a Comer Más Frutas y Vegetales
  • Children's Power Play! Stickers
  • Children's Power Play! - Posters (10 per box)

Kids' Recipes
Kids do like fruits and vegetables! Try these kid-friendly, delicious, and healthy fruit and vegetable recipes from the Children's Power Play! Campaign’s Kids…Get Cookin’! cookbook.

The following recipes are Web links.

Links